Blog

Social Media Tools for E-commerce: What to Look for in 2026

What actually matters when picking a social media tool for an online store in 2026: multi-platform reach, automation from your product feed, and pricing that scales.

How to Connect All 18 MCP Tools to Publora: Complete Guide

A complete reference to all 18 Publora MCP tools, what each does, and how to connect them so an AI agent can schedule, publish, and manage social media by prompt.

How to Build a White-Label Social Media Workflow for Clients

Build a white-label social media workflow where your product is the brand and Publora runs headless behind it, using the Workspace API's managed users and per-user keys.

The Agency Guide to Social Media Scheduling Workflows That Scale

The workflows that let a social media agency add clients without adding chaos: intake, drafting, approvals, scheduling, and reporting that actually scale.

How Agencies Save $2,000/Year on Their Social Media Stack

The real math behind an agency switching its social stack: per-account vs per-seat pricing, a worked example, and how to calculate your own savings.

Build a Content Bot: RSS to AI Caption to Auto-Publish

Build a content bot that reads an RSS feed, writes a caption with AI, and auto-publishes to social media through the Publora API. Full flow, real endpoints.

Social Media API: Rate Limits, Tokens, and Webhooks Explained

A developer reference for the Publora social media API - how API-key auth works, what rate limits actually apply, and how to set up webhooks for post events.

How to Automate Social Media Posts with Python and the Publora API

A working Python guide to automating social media: connect accounts, post to 10 platforms, schedule with one script, and attach media - using the Publora API.

How to Write Social Media Posts That Don't Sound Like AI

AI-sounding posts get scrolled past and downranked. Here's how to spot the tells and write social media posts that read like a real person wrote them.