Productivity & Tools

How to Connect All 18 MCP Tools to Publora: Complete Guide

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Serge Bulaev
Serge Bulaev
How to Connect All 18 MCP Tools to Publora: Complete Guide

TL;DR

A complete reference to all 18 Publora MCP tools, what each does, and how to connect them so an AI agent can schedule, publish, and manage social media by prompt.

Publora's MCP server turns your social scheduling into something an AI agent can operate directly, no HTTP code, no browser clicking, just prompts. Connect it once and the agent gets 18 tools: posting, media, analytics, engagement, and workspace management. Here's every tool, what it does, and how to wire the server up.

What MCP Gives You

MCP (Model Context Protocol) is the standard that lets an AI agent call real tools instead of guessing. Publora exposes its API as MCP tools, so when you tell Claude "schedule this to LinkedIn and Bluesky for 9am," it calls list_connections and create_post itself. The 18 tools fall into four groups.

The four groups of Publora MCP tools: posts, connections, LinkedIn analytics and engagement, and workspace

Group 1: Posts (6 tools)

The core scheduling tools, everything you'd do to a post in a dashboard, as tool calls.

ToolWhat it does
list_postsList posts with filters for status, platform, and date range
create_postSchedule a post to one or more platforms
get_postGet the details of a post group
update_postChange status (draft or scheduled) or reschedule
delete_postDelete a post group and all its platform posts
get_upload_urlGet a presigned URL to upload media

One difference from the REST API worth knowing: in MCP, create_post requires a scheduledTime so agents always specify when to publish. And platform-specific settings (TikTok privacy, YouTube titles, Instagram video type, Threads reply control) aren't available over MCP, those go through the REST API.

Group 2: Connections (1 tool)

ToolWhat it does
list_connectionsList all connected social media accounts and their platform IDs

Small but essential: create_post needs platform connection IDs, and this is where the agent gets them. In practice an agent calls this first, then posts.

Group 3: LinkedIn Analytics & Engagement (8 tools)

The biggest group, and the reason MCP is especially strong for LinkedIn. The agent can read performance and act on posts, not just publish them.

ToolWhat it does
linkedin_post_statsEngagement metrics for a post (impressions, reactions, and more)
linkedin_account_statsAggregated account statistics
linkedin_followersFollower count or daily growth
linkedin_profile_summaryCombined profile overview (followers plus stats)
linkedin_create_reactionReact to a post (LIKE, PRAISE, EMPATHY, and others)
linkedin_delete_reactionRemove a reaction
linkedin_create_commentPost a comment on a LinkedIn post
linkedin_delete_commentDelete a comment from a LinkedIn post

This turns a weekly review into one prompt: "How did my LinkedIn perform this week, and which post did best?" The agent pulls stats and answers.

Group 4: Workspace (3 tools)

For B2B and agency setups, managing the users under your workspace.

ToolWhat it does
list_workspace_usersList managed team members
create_workspace_userAdd a new managed user
workspace_detach_userRemove a user from the workspace

The deeper workspace operations, connection URLs, per-user keys, posting on behalf, live in the Workspace REST API; MCP covers the user-management basics.

Connecting the Server

All 18 tools come from one server. Point your MCP client at https://mcp.publora.com with your API key as a Bearer token, and every tool appears at once.

# Claude Code, one command
claude mcp add publora --transport http https://mcp.publora.com \
  --header "Authorization: Bearer sk_YOUR_API_KEY"

# Verify the server is up
curl https://mcp.publora.com/health
# {"status":"ok","service":"publora-mcp"}

The same key works for both MCP and the REST API. Once it's added, you never call these tools by name, you just describe what you want and the agent picks the tool. Full setup for Claude Desktop and Claude Code is in the API and MCP guide.

A Note on the Count

The 18 are the active tools. Three more, LinkedIn feed-retrieval tools (linkedin_posts, linkedin_post_comments, linkedin_post_reactions), are pending LinkedIn's approval of an additional permission and aren't live yet. When they ship, the surface grows; for now, plan around the 18.

FAQ

How many MCP tools does Publora have?

18: six for posts, one for connections, eight for LinkedIn analytics and engagement, and three for workspace management. Three more LinkedIn feed-retrieval tools are pending platform approval and aren't counted.

How do I connect the MCP server?

Add https://mcp.publora.com to your MCP client with your Publora API key as a Bearer token. All 18 tools become available immediately, driven by plain-language prompts.

What can't MCP do that REST can?

Platform-specific settings (TikTok privacy level, YouTube title, Instagram video type, Threads reply control) and the deeper workspace operations are REST-only. MCP covers scheduling, media, analytics, engagement, and basic workspace user management.

Give your agent 18 tools

Connect Publora's MCP server once and let Claude, or any MCP agent, schedule, analyze, and engage across your social accounts by prompt. Free to start.

Get Your API Key

Further Reading


About the author. Written by the Publora team. Every tool listed is from the live MCP server documented at docs.publora.com; the three pending LinkedIn feed tools are noted as such.

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